What is in Your Word Cloud?

In this world of 24/7 online access, geo-location, targeted search based ads, the constant non stop contact and constantly trying to remain transparent, an interesting conversation sparked the question: “Where is the line between the ‘work you’ and the ‘real you’?

carrieatthill wordcloud

There obviously has to be a division between the two. When an employee is the voice or face of a company, there needs to be that place where that line is drawn. Working for Thill Logistics, Inc. I consider myself very lucky that I am able to give a fairly true representation of myself online as @carrieatthill, but with every Tweet, I do keep the reputation of the company in mind. Most of the content I post is geared towards social media, tech, web, public relations & marketing, though I will toss out the random quirky post & I am always happy to engage in conversations on most anything (or about nothing in particular). Those are the things that make me “me”, and how I have built some great online relationships, many of which have grown into great IRL friendships.  When I post as @ThillLogistics though, I keep the posts much more professional & informational, I still engage in some great conversations, but they stay on topic.

Wordcloud From Thilllogistics.com

Does this still keep me open & transparent? I think so. Those of you who follow me on Twitter can confirm, but I believe anyone who reads my feed really can ‘know’ me while also knowing what Thill is about. Do I keep some of my snark, and the more wicked aspects of my sense of humor hidden and tone down my goofball-ness? Yes, absolutely. Do I take my hot Irish temper and sailor’s potty mouth and check them at the door? 100% I want to remain professional, but only to the extent of interacting in a similar manner to how I would behave in any real life situation with people I work with. This is how I believe I should behave to best fit my own work & lifestyle. Do I insist others behave the same way? No. In fact I do enjoy reading a good rant or funny comment as much as the next person.  Do I expect other businesses to act professional, but still keep me “edutained” – absolutely!

What do you think? I would love your feedback? Do you directly represent a business online? Do you feel you represent your business just via affiliation? I would love to know! How much of yourself do you put into your postings?

What is in your word cloud?

About Carrie Keenan

About The Author: Carrie Keenan is the Social Media Community Manager for Thill Logistics, Inc. out of Neenah, WI. (@CarrieJKeenan. @ThillLogistics) As a professional whose primary responsibility is working in digital media and audience building, Carrie has a lot of insight and information to share about how to professionally represent your organization across the web. Connect with Carrie via: Email | Twitter | Google+ | LinkedIn
This entry was posted in Carrie's Blog, Social Media and tagged , , , , . Bookmark the permalink.

Leave a Reply

Your email address will not be published.

This site uses Akismet to reduce spam. Learn how your comment data is processed.