Author Archives: Brenton

About Brenton

About The Author: Brenton Colton is an in-house SEO and PPC Specialist. He writes as a contributor to several blogs including the Thill Logistics Blog. He is passionate about various aspects of online marketing and taking advantage of every opportunity life throws at him. Connect with Brenton via: Email | Twitter | Google+ | LinkedIn

SEO Text Links vs Banners

Besides having great content, link building is the most important key to having a sound SEO plan. Link building creates relationships with other websites that search engines pick up and see how your site is relevant to the contents of … Continue reading

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How Local Businesses Can Benefit From Adwords Location Targeting

Are you a small/local business looking to rank on the first page of Google along with industry leaders? Most small and local businesses have smaller marketing budgets and it’s hard to determine when and where to spend it. I’m telling … Continue reading

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Keeping Up With Google Algorithm Updates

So far I have been in the SEO industry for almost 2 years now and a lot has changed in terms of how search engines rank websites. I’ve seen a website lose all of its rankings for over 100 keywords, … Continue reading

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On-Page SEO (Part 4): Optimizing Keyword Density

You have your content and now you’re optimizing it with your SEO keywords, but how many times should you include each keyword in your content? Finding the right balance is important so search engines don’t think your site is over … Continue reading

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On-Page SEO (Part 3): Internal Link Building

Ever read content on a web page that has links within the text? Ever get annoyed or think they are spam or something else? Well, those links are typically needed and are being put to good use to help the … Continue reading

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On-Page SEO (Part 2): Keyword Optimization

As I mentioned in my previous post, On-Page SEO (Part 1) Keyword Research and Selection, I talked about the process of conducting your keyword research and selection. In this post I will describe the different areas of a page that … Continue reading

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On-Page SEO (Part 1): Keyword Research and Selection

There are a number of factors search engines consider when determining how to rank websites on their SERP’s. One thing you have control of is how to optimize your pages for search engines. In this first article of a larger … Continue reading

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PPC Benefits For Using Product Listing Ads

As most people already know, back in May of this year (2012), Google announced that they were replacing their Google Product Search with Google Shopping. This meant that product feeds through Google were no longer free, but an added paid … Continue reading

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